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Business Development Manager

General Information: 

The Business Development Manager role is responsible for broadening the Network Control (“NC”; SCADA/EMS/GMS/ADMS) customer base through the identification and pursuit of new sales opportunities at non-established NC customers for the United States region.  The focus for this person is IOUs, Rural Electric Cooperatives, Municipalities, and other strategic opportunities as assigned.

DUTIES AND RESPONSIBILITIES:                                                          

  • Think strategically and own your business plan.
  • Apply a step-by-step selling process and report progress along the way.
  • Identify target opportunities for NC with new customers through:
    • Evaluation of market research reports
    • Aggressive and organized networking internally to Hitachi Energy and externally
    • Visits to all potential leads and prospects utilizing established networks
  • Evaluate and analyze leads through applied screening criteria to convert from leads to prospects and opportunities
  • Meet and proactively report on quota for leads, prospects, opportunities, and bookings
  • Maintain information in the Salesforce CRM tool for:
    • Tracking sales including contact reporting
    • Reviewing sales process, status and forecast
    • Building player maps
  • Ensure appropriate Capture Team Strategy is in place for pursuing leads
  • Introduce technical staff into account/opportunities at appropriate point in process
  • Ensure all decision makers and key executives in customer organization are involved in the customer/supplier relationship prior to issuance of bid:
    • Set up minimum one CXO level meeting with the VP Sales
    • Set up minimum one meeting with the ultimate customer decision maker and
      NC senior management
  • Coordinate sales efforts with the Marketing, Proposal and Operations groups by proactive communication/updates throughout process of pursuit
  • Engage and coordinate other Hitachi Energy sales channels in the sales strategy ensuring all parties fulfill appropriate roles throughout the process
  • Partner with customer during the RFP process and take lead with all internal Hitachi Energy departments to develop a bid that is responsive to the customer requirements. 
  • Take the lead in completing RFP, RFI and budgetary submissions including identifying and establishing any partner(s) required for the opportunity.
  • Keep track of competitors’ selling status, tactics and strategies
  • Take the lead in outlining and communicating a winning sales strategy against competitors
  • Ensure customer requirements are documented prior to hosting demos

This role normally requires approximately 40% travel.  Customer site visits are an integral ingredient to success which may be enhanced through virtual contact. 


  • Strong knowledge of the electric utility sector and the associated technology and business landscape
  • Continual attention demonstrated to seeking new sales opportunities
  • Proven success in identifying and capturing new customer opportunities resulting in a broadening of the customer base in an organization
  • Proven success in selling against competition and driving the value of the offered system(s) to the customer needs resulting in new customers to an organization
  • Strong sales management skills demonstrated through a defined planning process that is consistently applied to pursuit of opportunities
  • Strong communication skills
  • Solid understanding of software offerings and market needs
  • Experience with building strategy for pursuing a non-installed base customer with defined short, mid and long-term goals and action plans
  • Experience with engaging across businesses (multi-divisional etc.)
  • Strong negotiating skills
  • Proven track record in managing, influencing and motivating project team members to achieve project objectives.
  • Experienced business traveler


B.S. degree in Engineering, Computer Science, or Business Management or a related discipline.


Minimum 5 years professional experience with proven success in expanding customer base and aggressive exploration and pursuit of new opportunities with new customers(empty)

Location Remote - Texas, United States of America;
Nashville, Tennessee, United States of America;
Remote - Arizona, United States of America;
Remote - Colorado, United States of America
Job type Full time
Experience Experienced
Job function Sales, Marketing & Product Management
Contract Regular
Publication date 2024-01-31
Reference number R0024147

About Hitachi Energy

Hitachi Energy is a global technology leader that is advancing a sustainable energy future for all. We serve customers in the utility, industry and infrastructure sectors with innovative solutions and services across the value chain. Together with customers and partners, we pioneer technologies and enable the digital transformation required to accelerate the energy transition towards a carbon-neutral future. We are advancing the world’s energy system to become more sustainable, flexible and secure whilst balancing social, environmental and economic value. Hitachi Energy has a proven track record and unparalleled installed base in more than 140 countries. Headquartered in Switzerland, we employ around 40,000 people in 90 countries and generate business volumes of approximately $10 billion USD.

Hitachi Energy is an Equal Employment Opportunity (EEO) and Affirmative Action Employer encouraging diversity in the workplace. We welcome you to apply and want you to know that all qualified applicants will receive consideration for employment without regard to race, creed, color, ancestry, religion, sex, national origin, citizen status, age, sexual orientation, gender identity, disability, marital status, family medical leave status, protected veterans' status or any other legally protected characteristic. For more information regarding your EEO rights as an applicant, please visit the following websites here and here. Protected veterans and qualified individuals with a disability may request a reasonable accommodation if you are unable or limited in your ability to use or access Hitachi Energy career site as a result of your disability. You may request reasonable accommodations by calling a Hitachi Energy HR Representative at 1-888-504-2007 or by sending an email to: [email protected]. Resumes and applications will not be accepted in this manner.